Green Telecom Managing Director Steve Hayden says it isn’t. All ISPs that supply broadband to a home or business will make a charge somewhere. Advertising free broadband is simply clever marketing, but you are probably paying a slightly higher line rental. It is a bit like a garage offering free steering wheels, however you have to buy the new car to go with it! Increased line rental fees or call bills are only free for a few months and then making you pay over the top seems to be the most common tricks behind Free Broadband offers. What businesses have to remember is how important broadband is nowadays to the performance of their industry. It is crucial in some cases, therefore good quality broadband with a backup plan should be the most important thing to keep in mind, rather than cheap offers.
You can check the original text at Green Telecom.